Revlon – Fleurs de Jontue Iris de Fete

In order for a perfume to be truly appreciated, it must always be viewed within context. Similar to the world of fashion, perfume styles change, at times in conjunction with the tide of cultural sentiment, but often at the hands of those searching for the next big commercial success. While perfume releases hit department stores these days at breakneck speed, a healthy level of competition has always existed between perfume houses, making them seek out innovative ways of promoting their wares. While few self-respecting perfumistas would dream of buying fragrance in a drugstore these days, after WWII and continuing until the 1970s, it was possible to purchase Chanel No 5 at the local five and dime.

Founded in 1932 by brothers Charles and Joseph Revson, along with chemist Charles Lachman, Revlon entered the world of beauty through an innovative nail enamel product that would ultimately pave the way for what became a multi-million dollar corporation, allowing the group to expand into cosmetics and eventually perfume. Revlon’s first commercial success in perfumery came in 1973 with the launch of the iconic Charlie, which quickly became a bestseller. Revlon followed up its success with the launch of Jontue, which became the number two bestseller for the company. While Revlon initially sold fragrances in departments stores as well as drugstores, the group struggled against giants like Estee Lauder and chose to focus their efforts on the lower-tier retail market.

While still a relatively new phenomena at the time, Jontue was followed up by three variations under the Fleurs de Jontue moniker. These flankers were Fleurs de Jontue Rose de Mai, Lotus de Nuit and Iris de Fete. The original Jontue, which was launched in 1976, was a floral fragrance balanced with a touch of oakmoss and musk. The three flankers each emphasized different floral notes and could be purchased with the original Jontue as a gift set.

Iris de Fete opens with a sharp green note, which initially seems a bit artificial. This opening quickly fades, however, and the fragrance’s character immediately softens. At its heart, Iris de Fete is fairly close to an iris soliflore, a fragrance based on the scent of a single flower. While a touch of Lily of the Valley is detectable, it only serves to lift the powdery softness of the Iris. The fragrance is somewhat understated, and the dusty quality of the iris is enhanced by a touch of light musk later in the dry down, giving the fragrance a bit of warmth.

Despite the subtle presence of these other notes, it is evident that they are there to highlight the star of the show: the iris. The fragrance has a polite sillage, but the lasting power is relatively good. Iris de Fete and its sister fragrances pop up every now and again on Ebay and at some internet retailers. While Iris de Fete might not stand up in a competition against iris-heavy hitters Chanel La Pausa from the Les Exclusifs line or Guerlain’s Apres L’Ondee, it is a lovely, light, and affordable fragrance that calls to mind the beauty of Springtime and the innocence of youth. It is by far one of my favorites drugstore finds and never fails to bring a smile to my face.

Floral

Notes: Green notes, iris, lily of the valley, musk